Dream Cruise expands reach into Detroit

The Dream Cruise will be crossing Eight Mile this year: it will hit the Ren Cen, State Fair Grounds, Campus Martius and Belle Isle.

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"This is the biggest presence Detroit has had during Cruise week, absolutely," said Greg Rassel, former president of Woodward Dream Cruise Inc. and now Royal Oak's representative on its board.

The efforts are being spearheaded by MotorCities National Heritage Area, a federally funded organization affiliated with the National Park Service that has been relatively unknown until recently. The office, in the Renaissance Center, approached Dream Cruise organizers last year with an offer to expand the Cruise and better market it as a tourist attraction. So far, it appears set to do just that.

"We have struck a positive chord," said Gary Familian, executive director of MotorCities.

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