MyInsuranceExpert moves downtown, brings 100 workers

The Quicken Loans family of businesses, AKA Dan Gilbert's entrepreneurial empire, is bringing another one of its prodigal companies home to downtown Detroit, MyInsuranceExpert.

MyInsuranceExpert helps consumers find the right life insurance policy. The Troy-based firm, for now, will move its 100 employees to a yet-to-be-named building owned by Gilbert early next year with plans to grow even bigger.

"We're in the middle of hiring another 100 people," says Lorne Zalesin, CEO of MyInsuranceExpert. "We'll be doing that over the next three months."

Gilbert is chairman of Quicken Loans and has a controlling interest in a number of smaller firms in downtown Detroit, such as FatHead and aggressive venture capital firm Detroit Venture Partners. He recently moved Quicken Loans headquarters to the Compuware Building purchased a number of downtown skyscrapers to create a entrepreneurial cluster for tech companies in the lower Woodward corridor being branded as Webward.

Gilbert has been working to move a number of his companies and others in Metro Detroit, such as downtown Royal Oak-based Skidmore Studio, to downtown to create a dynamic entrepreneurial environment. MyInsuranceExpert is the latest addition.

"It's necessary to be in tight quarters with everybody," Zalesin says. "We can pick up synergies with other people that will help us grow even faster."

Source: Lorne Zalesin, CEO of MyInsuranceExpert
Writer: Jon Zemke

Read more about Metro Detroit's growing entrepreneurial ecosystem at SEMichiganStartup.com.
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