Kid Rock... yes, Kid Rock... has joined forces with Wayne State
University in creating a scholarship fund for music students through
t-shirt sales.
Excerpt:
It started with a chance encounter. Francine Wunder, director of corporate and public affairs at Wayne State University,
was dining at a local restaurant when she spotted pop star Kid Rock.
They talked about the Made in Detroit clothing company he bought in
2005. Then an idea dawned on her. What if his business designed a
T-shirt for Wayne State?
"We were just kind of joking about it
at first," she says. But the rocker liked the idea and agreed to donate
the proceeds of a limited-edition T-shirt to a new scholarship fund for
music students. The T-shirt went on sale in October 2008, and the
school has already secured the $25,000 needed to start the fund.
Applications should be available in the fall.
Read the entire article
here.
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