Targeted marketing campaign unveiled at Downtown Partnership annual meeting
The Detroit Downtown Partnership unveiled a new marketing plan for downtown that includes maps, walking tours, a website and a specialized staff person.
The Detroit Downtown Partnership unveiled a new marketing plan for
downtown that includes maps, walking tours, a website and a specialized
staff person.
Excerpt:
Ann Lang, president of the partnership, said downtown is cleaner and
offers more attractions today than at any time in many years, and the
new marketing effort is an attempt to spread the word further.
“I
think we have incredibly strong entertainment, cultural and sports
venues,” she said last week. “We have a growing residential population.
And we have an image that improves itself by every person who comes
here.”
Read the entire article here.
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