D Brand useful to entice visitors,educate new hires, market real estate

Crain’s Detroit Business has published a series of articles detailing the Detroit Metro Convention and Visitors Bureau’s D Brand Campaign.

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Crain’s Detroit Business has published a series of articles detailing
the Detroit Metro Convention and Visitors Bureau’s D Brand campaign.

One article gives an overview, another talks about companies using the campaign to educate new employees and a third discusses how real estate developers are using the brand.

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