Put your ad on a People Mover car
People Mover rail car advertising space will be auctioned off for the Super Bowl and Auto Show.
Excerpts from article:
The Detroit Transportation Corp., which owns and operates the People Mover, is auctioning off advertising space on its monorail cars and stations for next January and February. The article quotes the DTC procurement manager as saying, “it’s the first time we’ve done this, put it out on the street to go to the highest bidder.” The People Mover has been “wrapping” advertisements on its cars for about 18 months. The wraps usually cost $30,000. The deadline for filing proposals is Sept. 30.
Read the article in full by visiting: Crain’s Detroit
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