Greg Campbell's grandfather Allan, who founded Westcott Paper Products in 1920 with partner Fred Westcott, would likely be proud that the company was still thriving in a lukewarm economy.
But then again, he knows a little something about tough times: he bought out Westcott during the throes of the Great Depression and grew the company by pioneering point-of-purchase advertising using steel diecut advertising displays.
Westcott Displays, at it is now known, is headquartered in a 100,000-square-foot facility in New Center on Amsterdam and also operates a packing and storage facility on W. McNichols. The company employs 55 as well as 20 to 100 temps on any given day.
Campbell says the company has managed to keep its head well above water by diversifying its client base geographically. "We’ve had to go out and bring in business by nationally expanding our sales base," he says. Locally, Westcott works with advertising agencies like
Campbell-Ewald and
Team Detroit and printers like
Tepel Bros.The New Center area has been Westcott's home since 1940, and Campbell likes the direction in which the neighborhood is heading. "They've done a good job of blending new residential areas with established industry, too," he says. "And we feel really safe here, really secure – we feel like it’s the best neighborhood in all of Detroit."
Westcott is at 450 Amsterdam and can be reached at 313-872-1200.
Source: Greg Campbell, Westcott Displays
Writer: Kelli B. Kavanaugh
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